Setting up a customer loyalty program with Letstamp starts with a simple question: what customer behavior do you want to reward? For many restaurants, coffee shops, retailers and service businesses, the first goal is encouraging customers to return more often.
Letstamp lets businesses build this experience digitally. You can create digital stamp cards , define rewards, manage branches and use QR codes to help customers discover your campaigns.
How do you set up customer loyalty with Letstamp?
Create your Letstamp business account, set up at least one loyalty campaign, configure the participating branches and make your business QR code visible to customers.
Customers can then join your loyalty experience and present their transaction code or QR code when earning stamps or redeeming rewards.
1. Decide how you want to reward customers
Before configuring anything in the platform, decide what customers should earn and what action should move them toward a reward. A simple loyalty structure is usually easier for both customers and employees to understand.
A business focused on visit frequency can begin with a digital stamp card. Businesses that want to reward customers according to their spending can also consider Loyalty Points & Cashback .
2. Create your first loyalty campaign
After creating your Letstamp account, configure the campaign that customers will see. For a stamp card, define the campaign details, the number of stamps required and the reward customers receive when they complete the card.
1. Name the campaign
Give the campaign a clear name and description customers can understand immediately.
2. Configure the stamp card
Choose the stamp appearance, required number of stamps and relevant campaign settings.
3. Define the reward
Add the reward title, description, reward type and expiration rules where applicable.
4. Select branches
Define where customers can earn toward the campaign and where relevant rewards can be redeemed.
3. Configure your branches and QR codes
Once your campaign is ready, review your locations through Branch Management . Letstamp allows businesses to add and edit branches and obtain QR codes that can be used to introduce customers to their campaigns.
When customers scan the business QR code, they can view the available campaigns and access the Letstamp experience. This makes QR placement an important part of the launch process.
Put the QR code where customers can easily see it
QR placement should match the way customers move through your business. The goal is to introduce the loyalty program at a moment when joining feels natural.
In a full-service restaurant, QR codes can be placed on tables. In a self-service restaurant or retail store, they may be more useful near the cashier, ordering area or another clearly visible customer touchpoint.
4. Explain the loyalty program to customers
A visible QR code helps, but employees can make the first interaction much clearer by briefly explaining what customers receive when they join.
Keep the message simple. Explain what action earns stamps, how many stamps are required and what reward the customer receives after completing the card.
You can also review how customers use Letstamp to understand the experience from the customer side.
5. Process the customer's first stamp transaction
When a customer completes a qualifying purchase, ask for the transaction code shown on the customer's phone or scan the customer's QR code.
Use the customer's transaction code or QR code
In the Letstamp Partners panel, start the transaction using the customer's transaction code or QR code. For stamp campaigns, select Make Stamp Transaction and choose the number of stamps that should be added.
If the customer has earned a reward, the redemption process can also be handled through the Partners panel by selecting the available reward and completing the redemption.
Where should different businesses place their loyalty QR code?
There is no single QR placement that fits every business model. Placement should follow the point where customers naturally have time to notice the program.
| Business Type | Suggested QR Placement | Employee Role |
|---|---|---|
| Full-service restaurant | Tables, menus or checkout area | Mention the loyalty program during service or payment |
| Self-service restaurant | Ordering counter, pickup area or cashier | Explain the reward while taking or completing the order |
| Retail store | Checkout counter or other visible in-store areas | Introduce the program before completing payment |
| Pet shop | Cashier or recurring-product display areas | Connect the loyalty program to repeat purchases |
Check these points before launching
Before inviting customers to join, test the loyalty journey from both the business and customer perspective.
- Your campaign name and description are clear.
- The required number of stamps is configured correctly.
- The reward title and description match what employees will provide.
- Earning and redeemable branches are configured where required.
- Campaign visibility is enabled when the campaign is ready for customers.
- Your branch QR code is displayed in a visible location.
- Employees know how to process stamp and reward transactions.
What should you do after the first campaign is live?
The first campaign establishes the basic loyalty journey: customers discover the program, join it, earn progress and eventually redeem a reward. Once this flow works smoothly, you can expand the program based on your business needs.
For example, you can explore different customer loyalty models or use customer segmentation to better understand different groups of customers as your loyalty program develops.
